Thomas Umstattd Jr.

The Ladder of Abstraction

If you are a writer or a speaker this will help you understand how words work and how to make you message stick. This talk comes from the books Presentation Zen by Garr Reynold and Language in Thought and Action by S. I. Hayakawa. Here is a recording and slides for the Ladder of Abstraction talk that I gave at the Austin Rhetoric Club a few weeks ago. Transcript Download MP3 | View | Upload...